Moana Bikini

Australia-based Moana Bikini is a swimsuit line with a body-positive environment and a goal to empower women to feel great while looking great in amazing bikinis with bold, bright, patterns.

Block Party Collection Brief

Moana has a very devoted customer base and whenever they drop a new collection it sells out fast. We had to re-skin all of their email automations to reflect the new Block Party Collection.

Clean Up Campaign Brief

This cleanup campaign was designed to re-engage and motivate customers to interact and purchase more with Moana Bikini. It was an automation flow geared towards current subscribers who had not placed an order in the last 6 months or opened an email. 

This ensured that Moana was able to keep a consistent clean list of contacts and prevented unengaged customers from being sent emails.

I wrote the copy for this.